項目名稱:「提升香港餐饮业营运和管理系统」计划 項目合作方: 香港餐饮联业协会、香港品质保证局、香港特区政府工业贸易署 項目簡介：  The Hong Kong Polytechnic University (PolyU) will assist HKQAA in assessing the performance of participated companies in terms of brand equity and customers behavioral responses. Survey interviews will be undertaken to collect information from customer and the general public pertaining to the following evaluative criteria: - Brand Awareness - Brand Performance - Loyalty Behavior - Customer Perceived Value - Satisfaction and affection - Emotional responses and connection - Overall environment - Service Standards - Food Quality

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